Lifestyle Selling for Women


Lifestyle Selling for WomenFor years, women have struggled with balancing work and life. Women are realizing that working hard will not take them to where they want to go. We are constantly looking for ways to streamline our efforts to find more time, and additional resources, to find that balance.

Lifestyle Selling for Women is more than a mindset, it is a reality. This proven step-by-step system is uniquely designed for women entrepreneurs and selling professionals. Based on the principles of TheRevenueBuilder® it breaks the entire sales process down into three simple steps.

Let’s Start with the Facts

Sales is one of the most rapidly expanding fields in the United States, with about 12 million people currently in sales positions. Fifteen years ago, few people were enrolled in sales courses. Today, women outnumber men in college sales courses.

Women of all ages are increasingly turning to entrepreneurship. There are 10.4 women in the United States that are self-employed. 70 percent of women in the US are responsible for all private start ups.

In the United Kingdom, 70 percent of women started their business because they wanted more flexible working conditions. 75 percent of these women said work-life balance is better when running your own business.

In Canada, the Center of Women’s Business Research reports that 60 percent of self-employed women are “Lifestylers,” a term used by them to describe business owners who have chosen self-employment specifically to balance the demands of work and family.  70 percent of Canadian female entrepreneurs are married and nearly one-third have children under the age of twelve.

Being in business provides a unique means of control. It can shape the life of a person, both professionally and personally, in a very positive way. Women are increasingly taking advantage of the opportunity to be self-employed. Catherine Swift, president of the Canadian Federation of Independent Business predicts that more than 1,000,000 women in Canada will be entrepreneurs by the year 2010.


Women Take Control
Over the past three years, 310 of every 100,000 immigrant women started a business, compared to 220 of every 100,000 of women born in the United States – a difference of 41 percent. Immigrant women are more likely to start their own business in order to have greater flexibility in raising their children and to avoid the barriers that exist in traditional employment.Women in Canada make up the largest share of the self-employed workforce than any other country in the world.Many women entrepreneurs are staying small because they want to. Of the companies exclusively women-owned, 81 percent are without employees. The stress and demands of growing a small business into a giant one often conflicts with other priorities. The same applies to women in employment. Often these women will pass up promotions or full-time employment to balance their work and personal lives.However, they still want to make money. Traditionally business earn revenue in one way: Selling. Today’s women entrepreneurs want to make money with less stress, in less time so they can enjoy life.Three Simple StepsThe application of a proven system will make the buying experience for the customer easy and enjoyable. Ensuring that it is simple will save you precious time and increase revenues.By breaking the selling system down in to three simple steps we make it simple:

  • Define your Niche Market to determine who you want to do business with.
  • Identify your client’s Level of Interest within 5 minutes of communicating with them.
  • Use the Nine Methods of Inspiration to encourage your clients to commit faster and more often.

With the Lifestyle Selling for Women system you will know where your client is in the buying process and how to help inspire your client through the buying process until they buy and buy again. We also discuss the differences in the manner in which women and men communicate, make decisions and are inspired to buy.“This book changed my business forever. I cut my selling time in half and grew my business over night.” Karen Engelage, Beauty Spa Solutions


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